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Rob Dewey has been a practicing creative strategist, creative director, writer, editor and musician for nearly thirty years. His consulting and professional life has included work for agencies including Popular Front, Go East, Thirst, Capsule, Yamamoto Moss and Hunt Adkins and organizations such as Minnesota Public Radio, the Walker Art Center and the American Center for Design.

His accomplishments include brand communication strategy for WGBH/Boston, corporate brand identity and strategy for 1517 Media, comprehensive global brand strategies for 3M, and similar strategic efforts for clients including General Mills, Allina Hospitals & Clinics, Post-it, Twin Cities Public Television, Domtar Papers and Northwest Airlines. Rob has also completed significant projects for Target, Intel, Aetna, Motorola, GE, St. Jude Medical, Gilbert Paper, Brunswick, Lifetouch, Select Comfort, Napster, Netgear, the Dale Warland Singers and Milkweed Editions.

Rob researched and authored the official history of the Society of Typographic Arts on the occasion of its 75th anniversary. He chaired TEDxMillCity, conferences for AIGA and the American Center for Design, and edited the ACD’s journal and design annual for eight years. He researched and wrote a guide to Las Vegas entertainment design for AIGA, developed content for several Walker Art Center exhibition catalogs, edited the book Chicago Graphic Design for Rockport Publications and managed an integrated corporate design competition, the Beacon Award, for Fortune magazine. Rob has also initiated, directed and edited several other publications including Propaganda for AIGA and Independence for Capsule.

Rob served on the adjunct faculty of the Minneapolis College of Art and Design for 18 years. His work and ideas have been recognized and published by Communication Arts, Print, Eye, I.D., How, Step, inForm, the AIGA Journal of Graphic Design and the books Looking Closer 2: Critical Writings on Graphic Design and Designing Identity: Graphic Design as Business Strategy. He has served on the AIGA/Minnesota board and was named a Fellow of the Society of Typographic Arts.